EZFacility Clone: How to launch Club management software for gyms, fitness centers, and sports facilities?
Author Gympass clone
There has been an increase in awareness among people for fitness and health. The global fitness home equipment market is expected to grow by $653.43 million between 2020-2024, according to reports by Technavio. People are leading a routine where often they have work sitting in one place. This has led to adverse effects on their health. So people are regularly going to the gym, fitness centers to avoid succumbing to a lazy lifestyle.
Most are unaware of the size of the fitness Industry. Here are some facts that will shed light on the working of the fitness global fitness sector:
- According to the latest IHRSA reports, the global fitness industry revenue is estimated to be $97.7 billion in 2019.
- In terms of revenue, the fitness industry has a growth rate of 2.9% annually.
- As per reports by Wellness Creative, there are over 210,000 health clubs in the world. This number includes a standalone gym, health clubs located in malls & hotels, community recreational facilities, etc.
- The pandemic outbreak has been said to accelerate the growth of the fitness sector. The frequency of gym visits has increased among people.
Offer complete control for club owners through premium gym software
As mentioned above, there has been an increase in customer visits to the gym since the pandemic. Moreover, the graph for the fitness and wellness sectors has been on an upward trajectory in recent years. Building gym management software would prove most useful for business owners to get a better overview and act as a tool to direct the business towards more profits. Gym software must offer benefits in all realms.
Customer management
Customer satisfaction is the pillar of business growth. There must be necessary features to offer efficient service for them.
Online booking details: The details of the customers, along with the plan chosen and expiration dates, are present in the module. The details regarding the days visited the gym, training personnel allocated are also shared.
Club management kiosk: It is a 24/7 chat facility so that customers can virtually walk in at any time and know the details regarding the club facilities, and register at any time.
Club booking: Customers can book their slots for using the gym facilities beforehand using this feature. So they no longer need to wait to use the services of the gym.
Customer Retention
Advanced analytics: The details are presented in a graphical manner based on various metrics like the usage of gym hours, customer preference in terms of plan chosen, and so on. With these details, entrepreneurs can take the necessary action to enhance business growth.
Digital payment modes: Customers can pay for the service digitally using secured payment methods, which include credit cards, debit cards, internet banking, etc. People find the digital payment method more convenient as they can pay at any time and anywhere over cash transactions. So this initiative may not be significant, but it can add perks for customers preferring your wellness facility over others.
Automated entree: The age-old process of showing the identity card every customer uses in the club can be tiring. Instead, customers can log in automatically through their application. All the details are saved, so all the customers need to do is mark their attendance in the gym app.
Sales and marketing
Recommendations: The business intelligence module assesses customer behavior and offers relevant suggestions based on it. Customers are more likely to prefer these fitness regimes as per their preferences. It is an effective way to increase the popularity of lesser-known subscription plans.
CRM: Reduce the gap in communication by offering better support to customers. A simple way to do that is by offering discounts and coupons to customers. The gym management software has a module to assign discounts for each customer.
Management facilities
Dashboard & reports: The dashboard provides revenue reports, employee counts, customer count in a graphical manner. Admins can view the growth on a daily basis, monthly basis, and yearly basis.
Staff management: Earnings for the staff can be assigned through these modules. The commission programs, schedule allocation, and so on can be managed through this panel. It provides better management facilities for employees.
The functioning of the fitness centers is going to be similar to that of the gym. But instead of equipment handling time, the session would be based on the schedule of the instructors’ availability. So with minor changes, the same software can be used for fitness management centers.
The bottom line
The productivity and management of the club can definitely be enhanced through the club management software. It is a fairly new area, lots of prospects are left unexplored, so it is bound to become successful among people. Entrepreneurs, who are aiming for quick growth in their business, should definitely consider club management app development.
Are you ready to manage the club facilities more efficiently?
Marketing is my soul mate and writing is my side kick. Using my writing skills to share the knowledge of app development and upcoming technologies.
