Learn How Elon Musk’s Entry In The Clubhouse App Had Proved Audio-only Social Media Apps’ Power

Did you hear about the hot topic that’s been lingering around? We are talking about the Silicon Valley startup. Guessed it now? If not, let us offer you some other clue. It is an invite-only social media app. Yes, the Clubhouse app. 

Ever since its launch, the app has gained a larger audience than anticipated. Sure, there are several startups budding from Silicon Valley, but the Clubhouse app has made its name in the social media platforms. Well, you can blame famous celebrities like Oprah Winfrey, Ashton Kutcher, and Drake for the colossal revenue collection of the app. 

Though the app is just in its beta version, it has generated a value of $100 million. Astounding? We know, buddy! So let’s squint into what the app is all about. Shall we?

Let’s dig into it

The app was first launched in March 2020 by Paul Davison and Rohan Seth, when they first released the beta version of it. The news reached our ears pretty late. But duh, the app is an invite-only app, which means it is not open to everyone. Only the existing members of the app can invite their friends and tag along with them to use the app. If your mind somewhat relates it to the house party scenario, then let’s say we are on the same page. The main reason that the growth got fuelled is because of the famous personalities’ entry from the entertainment and tech industry. 

Since it is an audio-based app, the company says that its product’s main goal is to allow people to talk, tell stories, develop deals, and meet interesting people around the world. People can jump in and out of different conversations about any topics that are happening in the app. It can be coined as a free-flowing podcast or live stream ‘audio’ event: no more awkward stares or restricted postures. Introverts, we can hear you whooping there.

Hey, did you hear about the latest entry?

Coming to the latest news at hand, the app recently encountered yet another buzz this weekend before, during, and after the appearance of Elon Musk, the world’s richest man. He does give interviews more or less periodically, and his arrival this week in the Clubhouse app has served a value to the company more generally.

Though the discussion began at 1 AM (Eastern Time) on Monday, the room got quickly filled and hit the top bar with 5000 listeners. While one overflowed with the participants, the other room also got affected ultimately. Throughout the day, there were pre-show discussions, post-show recaps, and even a cash giveaway by Square. He appeared on The Good Time Show, which contained the lightweight discussions of the daily news by the thriving tech people. 

The first part of the discussion, though, contained just the lightest part about his mission of colonizing Mars and his favorite memes but when he started to interrogate the Robinhood CEO was, let’s say it didn’t turn better. Oh, and not to forget that the A16Z is a major investor in Robinhood, too, just like with Clubhouse.

By the above controversy, though thousands of people have quit using Robinhood, there are hundreds of thousands more people who have started using the platform for the first time. Not to forget that the company has also raised two new rounds of funds, the first being $1 billion, and the second was $2.4 billion. However, the company has risen tenfold in money from this incident. 

Let’s end it!

If we look closely, the app still is opening its doors for some major opportunities. Moreover, the app has seemed to be like just being on the phone call for all the users. Since the conversation is also live, the result you get will be unedited.  So people, let’s cross our fingers to the many more successes (and controversies, shush!) of the app. 

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Marketing is my soul mate and writing is my side kick. Using my writing skills to share the knowledge of app development and upcoming technologies.